ARCHIVES
VOL. 11, ISSUE 3 (2025)
| S.No. | Title and Authors Name |
|---|---|
| 1 | The future of metaverse marketing: Opportunities and challenges Authors: Yashovadhan Raizada, Sakshi Sharma Pages:1-6 Country:India How to cite this article: Raizada Y., Sharma S. "The future of metaverse marketing: Opportunities and challenges". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 1-6 |
| 2 | Role of gamification in engaging customers by building brand loyalty: A Comprehensive Review Authors: Renu Verma, Yashovadhan Raizada, Sakshi Sharma Pages:7-12 Country:India How to cite this article: Verma R., Raizada Y., Sharma S. "Role of gamification in engaging customers by building brand loyalty: A Comprehensive Review". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 7-12 |
| 3 | Impact on influencing factors on the consumer decision-making process with respect to domestic interior design Authors: Daleep Kumar, Dr. Sanjay Kumar Nayak, Nagendra Shankar Srivastava Pages:13-16 Country:India How to cite this article: Kumar D., Nayak S. K., Srivastava N. S. "Impact on influencing factors on the consumer decision-making process with respect to domestic interior design". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 13-16 |
| 4 | Growth of OTT platforms in India and its impact on youth Authors: Dr. Savita Rana Pages:16-24 Country:India How to cite this article: Rana S. "Growth of OTT platforms in India and its impact on youth". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 16-24 |
| 5 | A study on HR accounting in selected IT companies in India Authors: Arpana Joseph Pallichira, Dr. Madhu Druvakumar Pages:25-28 Country:India How to cite this article: Pallichira A. J., Druvakumar M. "A study on HR accounting in selected IT companies in India". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 25-28 |
| 6 | AI and ML in fraud detection: An empirical analysis of their impact on financial institutions' risk management practices Authors: Mojisola Oladunni Jacob-Udeme, Blessing Sunday Pages:29-35 Country:Nigeria How to cite this article: Jacob-Udeme M. O., Sunday B. "AI and ML in fraud detection: An empirical analysis of their impact on financial institutions' risk management practices". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 29-35 |
| 7 | Application of Artificial Intelligence and Machine Learning in the Indian Insurance Industry Authors: Dr. V Uma Maheswari Pages:36-40 Country:India How to cite this article: V. U. M. "Application of Artificial Intelligence and Machine Learning in the Indian Insurance Industry". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 36-40 |
| 8 | A study of marginalized community entrepreneurs and their access to the resources for entrepreneurial development in Kolhapur district Authors: Dr. Kamble T A Pages:41-44 Country:India How to cite this article: A K. T. "A study of marginalized community entrepreneurs and their access to the resources for entrepreneurial development in Kolhapur district ". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 41-44 |
| 9 | The dual impact of artificial intelligence on economic growth Authors: Dr. Ankul Pandey Pages:45-48 Country:India How to cite this article: Pandey A. "The dual impact of artificial intelligence on economic growth". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 45-48 |
| 10 | AI-powered innovations in retail marketing: A review on Indian readiness and swot analysis Authors: Mansi Choudhary, Ram Milan Pages:49-57 Country:India How to cite this article: Choudhary M., Milan R. "AI-powered innovations in retail marketing: A review on Indian readiness and swot analysis". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 49-57 |
| 11 | Development of children as a future consumer Authors: Dr. S Raju, K Tamilarasan Pages:58-60 Country:India How to cite this article: Raju S., Tamilarasan K. "Development of children as a future consumer". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 58-60 |
| 12 | Implementation of responsibility accounting in controlling cost: A critical analysis Authors: Dr. Santanu Das Pages:61-65 Country:India How to cite this article: Das S. "Implementation of responsibility accounting in controlling cost: A critical analysis". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 61-65 |
| 13 | An analytical study on financial performance analysis of selected biotechnology companies in India Authors: Bharadva Divya J Pages:66-71 Country:India How to cite this article: J B. D. "An analytical study on financial performance analysis of selected biotechnology companies in India". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 66-71 |
| 14 | Factors affecting retail investors behaviour towards equity derivative market Authors: Bharti, Dr. Rajpal Singh Pages:72-77 Country:India How to cite this article: Bharti., Singh R. "Factors affecting retail investors behaviour towards equity derivative market". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 72-77 |
| 15 | Impact of artificial intelligence on financial inclusion: Opportunities and challenges Authors: Dr. Sharad Kumar Bhatnagar Pages:78-80 Country:India How to cite this article: Bhatnagar S. K. "Impact of artificial intelligence on financial inclusion: Opportunities and challenges". International Journal of Commerce and Management Research, Vol 11, Issue 3, 2025, Pages 78-80 |

